Official LV88 Document

Privacy Policy LV88 – Malaysia Personal Data Protection

At LV88, your privacy is more than a legal obligation — it is a moral responsibility we take seriously. This document clearly explains how we collect, use, protect, and manage your personal data in accordance with the Personal Data Protection Act 2010 (PDPA) Malaysia.

Updated: 1 January 2026 Applicable in: Malaysia PDPA 2010 Compliance
SSL 256-bit

All data is transmitted via bank-grade encryption

PDPA 2010

Fully compliant with the Malaysia Personal Data Protection Act

No Data Selling

Your personal data is not sold to third parties

Full Member Rights

You have the right to access, correct, and delete your data

LV88's Privacy Commitment to You

Six core principles that shape our approach to protecting the personal data of every member.

Minimal Data Collection

LV88 only collects data that is strictly necessary to provide our services. We do not request irrelevant information and do not retain data for longer than required.

Data Minimisation Principle
Bank-Grade Security

LV88's security infrastructure employs 256-bit SSL encryption, multi-layered database segregation, and 24/7 threat monitoring – the same standards used by Malaysia's leading financial institutions.

SSL 256-bit Encryption
Your Consent Comes First

LV88 will not use your data for marketing purposes or share it with business partners without first obtaining your explicit consent. You may withdraw your consent at any time.

Full Control in Your Hands
Access Rights & Correction

As an LV88 member, you have the right to request a copy of the personal data we hold about you, correct any inaccurate information, and request deletion of your data under certain circumstances.

PDPA Rights Guaranteed
Data Stored in Malaysia

Personal data of Malaysian members is stored on servers located in Malaysia or in jurisdictions with an equivalent level of data protection. Cross-border data transfers are only carried out in accordance with PDPA requirements.

Local Storage
Immediate Breach Notification

In the event of any security breach involving your data, LV88 is committed to notifying affected members within 72 hours, in line with industry best practices.

72-Hour Response

This Privacy Policy explains how LV88 ("we", "platform") collects, uses, discloses, and protects your personal information when you use our website at lv88-app.com and all related services.

By registering for or using the services LV88, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree, please do not use our platform.

1

Introduction & Scope of This Privacy Policy

Who we are and who this policy applies to

LV88 is an online gaming platform operating in Malaysia, offering a wide range of game categories including slots, live casino, table games, Sports Betting (Malaysia Super League football, EPL, badminton, e-sports), lottery, and progressive jackpots.

This Privacy Policy applies to all individuals who:

  • Visiting the LV88 website at lv88-app.com
  • Registering for or holding an LV88 member account
  • Using any service or product offered by LV88
  • Contacting the LV88 customer support team
  • Participating in any LV88 promotions, contests, or rewards programmes

We are committed to protecting your privacy in accordance with Personal Data Protection Act 2010 (PDPA) Malaysia, which is the primary legislation governing the processing of personal data in Malaysia.

Important Note: This policy is written in Bahasa Malaysia for the convenience of our members. In the event of any conflict between language versions, the Bahasa Malaysia version shall prevail for members in Malaysia.

2

Types of Personal Data We Collect

What information LV88 holds about you

LV88 collects various types of personal data depending on how you interact with our platform. Below are the details of the data collected:

Identity Information
Full name (as per MyKad), identification number (MyKad/passport), date of birth, gender, and a photo ID (if required for KYC verification).
Contact Information
An active Malaysian phone number, email address, and mailing address (where applicable).
Financial & Payment Information
Payment method details used (Touch 'n Go, GrabPay, DuitNow, FPX Maybank2u/CIMB Clicks, Boost, ShopeePay), deposit and withdrawal records, and transaction history.
Gaming Activity Data
Betting records, games played, wins and losses, session duration, and your gaming preferences.
Technical & Device Data
IP address, device type, operating system, web browser, login data, and session information.
Communication Data
Records of interactions with customer support (live chat, WhatsApp, Telegram), feedback, complaints, and any written communications with LV88.
3

How Your Personal Data Is Used

How LV88 uses your data

LV88 uses your personal data solely for legitimate and necessary purposes. Below is a summary of the purposes of use and their legal basis:

Purpose of UseLegal Basis
Member registration and account managementContract performance
Identity verification (KYC) and fraud preventionLegal requirements
Processing deposits & withdrawals (MYR) via local payment methodsContract performance
Provision of gaming services & customer supportContract performance
Sending important account notificationsLegitimate interest
Marketing & promotions (with your consent)Consent
Legal & regulatory complianceLegal requirements
Platform analytics and improvementLegitimate interest

Marketing Communications: LV88 will only send you promotions, special offers, and VIP programme updates if you have given your consent. You may opt out of marketing communications at any time via your account settings or by contacting our customer support.

4

Data Sharing & Disclosure to Third Parties

Who LV88 shares your data with and under what circumstances

LV88 does not sell, rent, or trade members' personal data to any third party for their own marketing purposes. However, there are limited circumstances in which we may need to share your data:

  • Payment processors: Transaction data is shared with Malaysian payment providers (Touch 'n Go, GrabPay, DuitNow, FPX, Boost, ShopeePay) solely for the purpose of processing your financial transactions.
  • Game providers: Game session information is shared with providers such as Microgaming, NetEnt, and Playtech to enable gameplay and for fairness audit purposes.
  • Technical service providers: Cloud infrastructure, analytics, and cybersecurity providers subject to strict confidentiality agreements.
  • Legal authorities: LV88 will disclose data when required by Malaysian law, a court order, or a legitimate request from a law enforcement agency.
  • Fraud prevention: In cases of suspected fraud or money laundering, relevant data may be shared with the appropriate authorities in accordance with our legal obligations.

All third parties receiving personal data of LV88 members are required to comply with Malaysia's PDPA 2010 and are bound by data processing agreements that prohibit them from using such data for any other purpose.

5

LV88 Data Security Measures

How we protect your information

LV88 continually invests in security infrastructure to ensure your personal data is protected to the highest standard. The security measures we have in place include:

  • 256-bit SSL/TLS Encryption: All data transmitted between your browser and LV88's servers is fully encrypted using the same protocols as Malaysian banks.
  • Database segregation: Personal, financial, and gaming activity data are stored in separate databases with strict access controls.
  • Two-factor authentication (2FA): Available to all members to add an extra layer of security to your LV88 account.
  • Real-time threat monitoring: Our automated security systems monitor for suspicious activity 24 hours a day, 7 days a week.
  • Employee access controls: Only authorised LV88 staff may access members' personal data, and only to the extent necessary to carry out their duties.
  • Regular security audits: LV88 undergoes regular penetration testing and security audits conducted by independent third parties.

While we take all reasonable precautions, no security system is 100% foolproof. We encourage members to play their part in keeping their accounts secure by using strong passwords and never sharing their login credentials with anyone.

6

Data Retention Period

How long LV88 retains your data

LV88 retains your personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law:

Data TypeRetention PeriodReason
Active account dataFor the duration of the active accountService contract fulfilment
Financial transaction records (MYR)7 years after transactionMalaysian tax & financial legal requirements
Game activity logs3 yearsAudit requirements & dispute resolution
Support communication data2 yearsComplaint resolution & service improvement
Closed account data5 years after account closureLegal compliance & fraud prevention
Technical log data90 daysSecurity threat detection

Once the specified retention period has elapsed, your data will be securely deleted or anonymised in accordance with LV88's data deletion procedures.

7

Your Rights Under PDPA 2010

The controls you have over your personal data

As a member LV88 residing in Malaysia, you have the following rights under the Personal Data Protection Act 2010 (PDPA):

1

Right of Access

Request a copy of the personal data LV88 holds about you. Requests are processed within 21 business days.

2

Right to Rectification

Requesting correction of personal data that is inaccurate, incomplete, or outdated in your LV88 account.

3

Right to Withdraw Consent

Withdraw consent for marketing communications at any time without affecting core services.

4

Right to Restrict Processing

Request that LV88 cease processing your data in certain circumstances as provided for under the PDPA.

5

Enquiry & Complaint Rights

Submit enquiries about your data or lodge a complaint with LV88 or the Personal Data Protection Commissioner of Malaysia.

6

Account Closure Rights

Closing your LV88 account and requesting the deletion of your personal data, subject to legal retention requirements.

To exercise any of the above rights, contact the LV88 data protection team by email at support@lv88-app.com or via our 24/7 live chat.

8

Cookies, Tracking Technologies & Analytics

How LV88 uses cookies and browsing data

LV88 uses cookies and similar tracking technologies to enhance your experience on our platform. The types of cookies we use:

  • Essential Cookies: Required for core platform functions such as login, session security, and payment processing. Cannot be disabled.
  • Preference Cookies: Saves your preferences such as language, layout, and game settings for a more personalised experience.
  • Analytics Cookies: Helps us understand how members use the platform for improvement purposes. This data is aggregated and anonymised.
  • Performance Cookies: Monitoring the platform's technical performance to ensure optimal speed and stability.

You can manage cookie settings through your web browser. However, disabling essential cookies may affect the functionality of the LV88 platform.

9

Cross-Border Data Transfer

What happens when your data is processed outside Malaysia

Some of your personal data may be processed or stored outside Malaysia, primarily by technical service providers and international game providers that partner with LV88.

In all cases of cross-border data transfers, LV88 ensuring that:

  • The destination country or region maintains a level of data protection equivalent to or greater than that of Malaysia
  • Appropriate data processing agreements have been established with all data recipients
  • Transfers are carried out in accordance with the terms of Malaysia's PDPA 2010
  • Data will not be used by the recipient for any purpose other than those specified in the agreement
10

Child & Minor Protection

LV88's policy on users under 18 years of age

LV88 is a platform strictly for individuals aged 18 and above. We do not knowingly collect or process personal data of children or underage minors.

If we determine that personal data of a child has been collected without valid parental or guardian consent, we will take immediate steps to delete that data and close the relevant account.

If you are a parent or guardian and believe that your child has registered an LV88 account without your consent, please contact us immediately at support@lv88-app.com. We will respond within 24 hours.

11

Amendments to This Privacy Policy

How we will notify you of changes

LV88 reserves the right to amend this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or platform operations.

When material amendments are made to this Privacy Policy, we will:

  • Updating the "Last Updated" date at the top of this document
  • Notifying all registered members via email or in-account notification at least 7 days before any amendments take effect
  • Displaying a prominent notice on the LV88 website homepage

Continued use of the platform LV88 after the amendment takes effect will be deemed as acceptance of the amended Privacy Policy.

12

Contact the LV88 Data Protection Officer

How to submit a privacy-related enquiry

If you have any questions, concerns, or complaints regarding how LV88 we handle your personal data, or if you wish to exercise any of your privacy rights, please contact us via:

  • Email: support@lv88-app.com (with the subject line "Privacy Enquiry – [Full Name]")
  • Live Chat: Available 24/7 via the chat icon at the bottom-right corner of the LV88 website
  • WhatsApp & Telegram: Via the contact button on the website – response time under 5 minutes

We are committed to responding to all privacy-related enquiries within 5 business days from the date of receipt. For complaints requiring further investigation, we will provide periodic updates and resolve the matter within 21 working days.

If you are not satisfied with LV88's response to your privacy complaint, you have the right to refer the matter to Department of Personal Data Protection (JPDP) Malaysia which is the personal data protection regulatory authority in Malaysia.

Acknowledgement of Privacy Policy

By using the LV88 platform, you acknowledge that you have read and understood this Privacy Policy. This document was last updated on 1 January 2026. For any further enquiries, our support team is available 24/7 in Bahasa Malaysia.

Your Data Is Protected at LV88

Play with Complete Confidence – Your Privacy is Our Priority

Join over 1 million LV88 Malaysia members playing with confidence. Register for free, deposit from as little as RM10, and enjoy 2,400+ games backed by bank-grade data protection.

  • 256-bit SSL Encryption – bank-grade security standard
  • Fully compliant with Malaysia's PDPA 2010
  • Data is not sold to third parties
  • Right to access, correct, and delete data
  • Breach notification within 72 hours
  • 24/7 privacy support in Bahasa Malaysia
Bahasa Melayu